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Describe
your job.
I'm the editor of the AJC's accessAtlanta, a new weekly entertainment
section. I develop and choose content, work with writers and
artists, and edit copy.
What
time/day is best to call?
I'm here from about 9:00 am to 7:00 pm most days. Mondays
and Tuesdays are the busiest, so it's best to call on another
day. There's no time of day that's best. But what's important
is this: accessAtlanta is put to bed on Tuesdays, and our
deadlines are generally at least a week in advance of publication.
So be sure to contact us when there's time to move on a pitch
if we choose to.
How
do you like to be contacted? (e-mail, phone, fax, mail)
Either by phone or by email. You should also send emails and
press releases to Brian P. O'Shea (bposhea@ajc.com),
who manages the calendar database of events that is used for
the long calendar (The Big A List) in the back of the section.
Which
topics are hot right now? Which are not?
The accessAtlanta section tries to give useful information
in a fun way about upcoming entertainment events in metro
Atlanta. We try to target a readership in their 20s and 30s.
We generally don't do trend pieces or long personality profiles.(Those
can go in other sections of the AJC.) If it has to do with
entertainment in Atlanta (dining, theater, music, comedy,
visual arts, nightclubs, festivals, funky diversions), we
want to know about it. An example of what we're interested
in and NOT interested in: In our theater coverage, we're interested
in, say, Dad's Garage's production of "Bat Boy: The Musical"
and NOT interested in the 20th appearance of "Cats"
at The Fox.
Anything
else you'd like Atlanta's public relations industry to know?
We're trying to make accessAtlanta as complete as possible,
so please let us know about anything you have coming up that
would fit our publication. Please read it and become familiar
with the variety of stories and approaches, and understand
the advance nature of our deadlines.
Our thanks to this month's Media Pro Guest Columnist.
Mr. Jay Croft, Editor
accessAtlanta
Atlanta Journal-Constititution
72 Marietta Street NW
Atlanta, Georgia 30303
404-526-5433 (office)
jcraft@ajc.com
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